AMAPPAMAPP

Brand assets

The AMAPP logo, ready to use.

Members, partners, event hosts and journalists are welcome to use these files. Every logo is here in the versions you are most likely to need, with transparent backgrounds, plus the vector files for print. Take the whole pack, or just the one file you came for.

Download the full pack

One zip, every logo, plus a short guide. About 4 MB.

The logos

Pick the one that fits your background.

Blue versions are for white and cream. White versions are for navy, dark colours and photographs. All PNG files have transparent backgrounds, so nothing sits in a white box. Download them one at a time, or take the whole pack above.

The AMAPP logo: two orange hands holding an arc of coloured circles, above the word AMAPP and the full organisation name in blue

Primary logo

The full lockup: icon, AMAPP, and the organisation name. Use this one unless you have a reason not to.

PNG for light backgrounds
The AMAPP primary logo with white text, shown on a navy background

Primary logo, white

The same lockup with white text, so the name stays readable on navy, dark colours and photographs.

PNG for dark backgrounds
The AMAPP icon above the word AMAPP in blue, without the organisation name

Stacked, no organisation name

Icon and AMAPP only. Use it small, where the full name would be too fine to read.

PNG for light backgrounds
The word AMAPP with the full organisation name underneath, in blue, without the icon

Name only

AMAPP with the organisation name underneath, no icon. Good in a document header or a footer.

Blue PNGWhite PNG
The word AMAPP on its own in blue

Wordmark

The word AMAPP on its own, for tight horizontal spaces such as a banner or a slide footer.

Blue PNGWhite PNG
The AMAPP icon on its own: two orange hands holding an arc of coloured circles

Icon

Hands and coloured circles, no text. Use as a standalone mark, a favicon, or a section divider.

PNG, transparent
The AMAPP icon showing the orange hands only, without the coloured circles

Hands only

The hands without the circles, for places where the circles would clash with the colours around them.

PNG, transparent
A fine line-art outline of the AMAPP hands and circles, shown on a navy background

Outline

A fine line-art version. Made to sit quietly behind other content as a watermark on dark panels.

PNG, transparent
A square social media avatar: the AMAPP icon centred on the brand navy

Social avatar

Square, 1024 by 1024, the size social platforms prefer. Navy or cream.

Navy PNGCream PNG
EPS

Vector, for print

Scales to any size with no loss of quality, for Illustrator or InDesign. Word cannot place EPS files, so use the PNGs there instead.

Full logo EPSIcon EPS

Colour

The AMAPP palette.

Navy, gold and cream carry most of the brand. The six accent colours come from the circles in the logo, and are there for charts, tables and callouts. Click any swatch to copy its hex code.

Using the logo

A few simple rules.

Please do

  • Leave clear space around the logo, at least the height of the A in AMAPP.
  • Keep the original proportions when you resize.
  • Use the white version on dark backgrounds so the name stays readable.
  • Use the stacked or icon version when the full lockup would be too small.

Please do not

  • Stretch, squash, rotate or crop the logo.
  • Recolour it, or add shadows, outlines or effects.
  • Put the blue version on a dark background, where the name disappears.
  • Use the logo in a way that suggests AMAPP endorses a product, service or practitioner.

The member badge is not here on purpose. The AMAPP Member badge is issued to approved members when they join, and the accreditation badges are issued on accreditation. They say something specific about the person displaying them, so they are sent directly rather than published for download. Members can find their badge in their welcome email.

Need a format that is not here, a horizontal lockup, or artwork for a printed programme? Email info@amapp.org.au and we will send it over. Journalists writing about AMAPP may also want the media page, which has coverage and contact details for comment.